Strategic analysis of the external environment and the importance of the information: Research on perceptions of hotel managers

Basit Öğe Kaydı
dc.authorid0000-0003-4615-1982
dc.authorid0000-0002-0752-6799
dc.authorid0000-0002-7224-3605
dc.contributor.authorTürkay, Oğuz
dc.contributor.authorSolmaz, Seyit Ahmet
dc.contributor.authorŞengül, Serkan
dc.date.accessioned2021-06-23T19:28:22Z
dc.date.available2021-06-23T19:28:22Z
dc.date.issued2011
dc.departmentBAİBÜ, Mudurnu Süreyya Astarcı Meslek Yüksekokulu, Otel Lokanta ve İkram Hizmetleri Bölümüen_US
dc.description7th International Strategic Management Conference -- JUN 30-JUL 02, 2011 -- Paris, FRANCEen_US
dc.description.abstractInformation gathering from external environment is very important in order to create competitive advantage for hotels. Because of this, hotels are very sensitive to the external information and sustain the systems gathering, disseminating information and transforming it into the response. Furthermore the mean of information will change in parallel with the area which information related on. In this study different types of information based on different components of external environment were considered. Importance levels of different kind of information were determined. On the other hand, the sources of information were asked to rank by considering the level of importance. The most important types of information for hotels are information about computerization, automation systems and satisfaction levels of their customers. Thus, information based on technological environment, about tourists, about suppliers and legal environment were percept as relatively more important. As an information channel customers, internet, rivals working same location and employees were percept more important sources. (C) 2011 Published by Elsevier Ltd. Selection and/or peer-review under responsibility 7th International Strategic Management Conferenceen_US
dc.identifier.doi10.1016/j.sbspro.2011.09.103
dc.identifier.issn1877-0428
dc.identifier.scopus2-s2.0-81055137328en_US
dc.identifier.scopusqualityN/Aen_US
dc.identifier.urihttps://doi.org/10.1016/j.sbspro.2011.09.103
dc.identifier.urihttps://hdl.handle.net/20.500.12491/7004
dc.identifier.volume24en_US
dc.identifier.wosWOS:000299617400090en_US
dc.identifier.wosqualityN/Aen_US
dc.indekslendigikaynakWeb of Scienceen_US
dc.indekslendigikaynakScopusen_US
dc.institutionauthorŞengül, Serkan
dc.language.isoenen_US
dc.publisherElsevier Science Bven_US
dc.relation.ispartofProceedings Of 7Th International Strategic Management Conferenceen_US
dc.relation.ispartofseriesProcedia Social and Behavioral Sciences
dc.relation.publicationcategoryKonferans Öğesi - Uluslararası - Kurum Öğretim Elemanıen_US
dc.rightsinfo:eu-repo/semantics/openAccessen_US
dc.subjectStrategic Managementen_US
dc.subjectStrategic Analysis of the External Environmenten_US
dc.subjectEnvironmental Scanningen_US
dc.subjectHotel Managersen_US
dc.titleStrategic analysis of the external environment and the importance of the information: Research on perceptions of hotel managersen_US
dc.typeConference Objecten_US

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