E-Learning in The Development of Managerial Competencies: A Case Study

The main purpose of this study is to determine the critical success factors that affect the success of e-learning in executive development. The study was conducted on the executives of a participating bank operating in Turkey. The research was conducted with a study group of eight people. The research was conducted according to the holistic single case study, one of the qualitative research designs. The study sample was determined according to the critical situation sample, one of the purposeful sampling techniques. Research data were collected through managers' interviews, case analysis, observations, records of the e-learning platform, e-learning contents, competency packages and basic behavior indicators. The obtained data were analyzed using the MAXQDA package program and according to the content analysis technique. Analysis results show that the critical success factors affecting the success of the e-learning process at the corporate level in the participation banking sector are important in e-learning. It was concluded that among the critical success factors, staying in the environment and continuity factors are more important than other factors in developing managerial competencies. These results also show that e-learning techniques can be used effectively as traditional learning techniques to develop managerial competencies.