E-Municipality and Public Relations in Digitalized Cities: An Interpretive Content Analysis on TR42 Region Municipalities

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dc.contributor.authorTutar, Hasan
dc.contributor.authorUzun, Ilayda
dc.date.accessioned2024-09-25T20:12:50Z
dc.date.available2024-09-25T20:12:50Z
dc.date.issued2024
dc.departmentAbant İzzet Baysal Üniversitesien_US
dc.description.abstractIn an age where the understanding of non-urbanization has moved to the digital level, the need to benefit from digital tools for effective governance in municipalities brings the phenomenon of e-municipality to the agenda. The primary purpose of this research is to investigate the multifaceted interaction between e-municipality and Public Relations in digitalizing cities and examine how technology-oriented urban governance shapes public relations dynamics. The sample of this study, designed with the hermeneutic content analysis method, consists of Bolu, Düzce, Sakarya, Kocaeli, and Yalova, which are classified as the TR42 region. The websites of the municipalities in question in the research were analyzed with interpretive content analysis techniques regarding Security/Privacy, Citizen and Social Interaction, and operational-formal informational and Strategic Skill variables and various suggestions were made. Research results show that e-municipality redefines traditional public relations concepts in digitalizing cities. Findings show that e-municipality offers essential opportunities to facilitate access to information, strengthening local democracy, enabling citizens' participation in decision-making processes, transparency, and accountability. E-municipality platforms are a powerful public relations tool in that they provide essential opportunities for citizen-municipality interaction and encourage community participation. Integrating e-municipality and public relations in digitalizing cities points to a transformative change in urban governance. In this process, effective public relations strategies emphasize communication and active citizen participation, increasing the importance of adapting to this dynamic environment. From this point of view, the volume of policymakers and local governments to take measures to eliminate digital literacy inequalities increases.en_US
dc.identifier.doi10.55609/yenimedya.1366360
dc.identifier.endpage37en_US
dc.identifier.issn2587-1285
dc.identifier.issue16en_US
dc.identifier.startpage19en_US
dc.identifier.trdizinid1249846en_US
dc.identifier.urihttps://doi.org/10.55609/yenimedya.1366360
dc.identifier.urihttps://search.trdizin.gov.tr/tr/yayin/detay/1249846
dc.identifier.urihttps://hdl.handle.net/20.500.12491/14694
dc.indekslendigikaynakTR-Dizinen_US
dc.language.isoenen_US
dc.relation.ispartofYeni Medya (Online)en_US
dc.relation.publicationcategoryMakale - Ulusal Hakemli Dergi - Kurum Öğretim Elemanıen_US
dc.rightsinfo:eu-repo/semantics/openAccessen_US
dc.snmzYK_20240925en_US
dc.subjectE-governmenten_US
dc.subjecte-municipalityen_US
dc.subjectpublic relationsen_US
dc.subjectdigital governanceen_US
dc.subjecte-service.en_US
dc.titleE-Municipality and Public Relations in Digitalized Cities: An Interpretive Content Analysis on TR42 Region Municipalitiesen_US
dc.typeArticleen_US

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